Suggest a marketing strategy for a range of healthy eating products targeted at adult males?

Question by hutchyw117: Suggest a marketing strategy for a range of healthy eating products targeted at adult males?
Suggest a marketing strategy for a range of healthy eating products targeted at adult males. Justify your suggested approach to the market and explain how you suggest that the makers of these products should target population and position the product using the marketing mix.

Best answer:

Answer by Ty H
Just show them how much easier it is to have a bowl of GoLean cereal and sy milk than it is going to the fast food place to get the unhealthy breakfast. Show the cost and time savings in this. Then show how much better they would feel after a week of doing this.

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Iams Healthy Naturals Adult Dog With Wholesome Chicken Premium Dog Food 15.5 Lbs

Iams Healthy Naturals Adult Dog With Wholesome Chicken Premium Dog Food 15.5 Lbs

  • Natural fiber source to support your cats ability to absorb nutrients
  • High quality protein from chicken and egg to help build and maintain strong muscles
  • Vitamin E and antioxidants, including those from tomatoes and peas to promote a strong immune system
  • Fish oil and flaxseed rich in Omega-3 fatty acids for healthy skin and a shiny coat

Iams Healthy Naturals with Wholesome Chicken offers natural chicken and rice for easy digestion. Like all Iams Healthy Naturals it takes nature’s goodness to provide premium nutrition with more than 9 key ingredients. It contains choice natural ingredients to nourish each of your dog’s key systems. As nature intended it has no added artificial colors, artificial flavors, artificial preservatives, or fillers.

List Price: $ 26.99

Price: $ 17.48

Wellness Super5Mix Dry Dog Food, Adult Small Breed Health Recipe, 12-Pound Bag

Wellness Super5Mix Dry Dog Food, Adult Small Breed Health Recipe, 12-Pound Bag

  • 3 animal protein sources for high energy needs and lean/strong muscles
  • Optimal caloric intake to support healthy body weight
  • Omega 3 and 6 mix to help support healthy skin and coat
  • Antioxidant-rich fruits & veggies and vitamins & minerals help support healthy growth
  • No wheat, meat by-products, or artificial colors, flavors or preservatives

Many small breed dogs have longer lives than the larger breeds. In fact, it’s not unusual for active smaller breeds to live more than 20 years. That’s a lot of great companionship – but it also means they have special dietary needs – with special ingredients to support their longer life span. Small breed dogs need to get lots of nutrition from the little portions they consume and the extra energy they need should come from protein and not just fat. That’s why the Super5Mix Small Breed Adult Health recipe has 4 premium meat and fish sources, Deboned Turkey, Chicken Meal, Salmon Meal & Menhaden Meal. The mouth watering taste from high quality proteins also helps satisfy small breed dogs’ discerning palates.

List Price: $ 31.99

Price: $ 29.97

Wellness Healthy Weight Adult Cat Food, 11-1/2-Pound Bag

Wellness Healthy Weight Adult Cat Food, 11-1/2-Pound Bag

  • Highly palatable proteins from quality sources to build lean muscle mass and a healthy blend of fiber to feel full longer
  • Lower fat and fewer calories to support weight control
  • Triple cranberry system with three sources of cranberries and a guaranteed magnesium level to help promote healthy urinary tract function
  • WellFlex System with glucosamine and chondroitin to help maintain healthy hips and joints
  • No wheat, meat by-products, or artificial colors, flavors or preservatives

Healthy Weight is a well-rounded, solution-focused diet of meats, grains and fruits for cats with a more sedentary lifestyle. Recipe is developed based on the nutrition that overweight cats need to remain healthy with less caloric intake. These cats tend to gain weight (lifestyle is more sedentary), experience hip and joint problems (from carrying excessive weight or aging), and tend to eat more (because they do not feel full).

List Price: $ 34.99

Price: $ 29.99

Laptop Ergonomics – Basic Tips – Adult or Child Laptop Use at Home, Work or School

Ergonomic use of Laptop or Computer devices for recreation or work at home, office or school can bring you great benefits, including your children or kids, if you adopt healthy habits by using them as a correct posture, regular breaks and a proper adjustment of equipment. Awareness of these Ergonomics basic safety tips and suggestions can help prevent or relive occupational work, classroom or home stresses or disorders such as Carpal Tunnel Syndrome, Back / Neck Pain or vision care when using laptop devices: Adult or Child Laptop Use at Home, Work or Classroom: www.youtube.com Laptop Use while Traveling on Planes, Trains and in Hotels: www.youtube.com Mobile or Smart Phone Use while Driving, Traveling or on the Move: www.youtube.com Follow these basic Laptop safety tips to improve your experience: √ If you use your laptop on the couch : • Make more frequent breaks because it is the best posture for the back. • Try to have your back straight and supported on a cushion. √ To relieve muscle tension in the neck : • Use a chair that allows you to have your back straight at 90 degrees thighs. • Relax your neck and keep it aligned with your back. • Place the top of the screen at eye level. √ To relieve muscle tension in arms : • Use a separate keyboard and mouse. • Keep arms and forearms at 90 degrees. √ To relieve stress at the hearing : • Target your job so you are not reflections or glare. • Blink frequently to keep the eyes hydrated. √ Children / Kids use of laptop
Video Rating: 4 / 5

Soft-Touch Nasal Cannula – Adult Cannula Curved Tips, 7 ft. Tubing – 10 each

Soft-Touch Nasal Cannula – Adult Cannula Curved Tips, 7 ft. Tubing – 10 each

  • Box of 10 Units
  • Available in a variety of sizes and styles, our soft, pliable, over-the-ear nasal cannula provides a better patient fit-ideal for long-term care. Also a smart choice for short-term oxygen therapy in a post-op setting.
  • Adult Cannula, Soft-Touch, 14′ crush resistant tubing

Available in a variety of sizes and styles, our soft, pliable, over-the-ear nasal cannula provides a better patient fit-ideal for long-term care. Also a smart choice for short-term oxygen therapy in a post-op setting.

List Price: $ 47.17

Price: $ 8.25

Premium Edge Dry Dog Food for Adult Dog, Healthy Weight II Weight Control Formula Chicken Flavor, 35 Pound Bag

Premium Edge Dry Dog Food for Adult Dog, Healthy Weight II Weight Control Formula Chicken Flavor, 35 Pound Bag

  • Formulated to maintain ideal body weight following weight loss
  • Moderate protein and low fat promotes lean body condition
  • Contains L-carnitine for healthy metabolism

We understand the importance of ideal body condition and the health of your adult or senior dog. Obesity has reached epidemic proportions in the pet population. Being overweight has adverse health effects and shortens expected life span. Phase II of a complete Premium Edge Healthy WeightTM Weight Management Program

List Price: $ 39.99

Price: $ 37.40

Wellness Healthy Weight Adult Cat Food, 5-Pound Bag

Wellness Healthy Weight Adult Cat Food, 5-Pound Bag

  • Weight management
  • Hairball management with omega fatty acids and increased fiber
  • This is the Wellness Way to enjoy life’s everyday indulgences. 

Healthy Weight is a well-rounded, solution-focused diet of meats, grains and fruits for cats with a more sedentary lifestyle. We have focused on the nutrition that overweight cats need to remain healthy with less caloric intake. These cats tend to gain weight (lifestyle is more sedentary), experience hip and joint problems (from carrying excessive weight or aging), and tend to eat more (because they do not feel full). With this in mind, we have focused on lifestyle specific nutrition for healthy and happy weight-challenged cats. Holistic Nutrition for your Overweight Adult Cat – A focus on Urinary Tract Health with: Ideal Urine pH. Stones will not form in urine that is neither too acidic or too alkaline. Help prevent urinary calcium and/or magnesium stones from forming. Low mineral levels without the use of corn or corn gluten. Natural Cranberry Power. Natural urine acidifiers and bacteria fighters with 3 distinct sources of cranberries. Weight Loss – 11% fewer calories than regular adult diets. 44% less fat than regular adult diet. Cats will eat less and feel satisfied longer with increased fiber from oat fiber and tomato pomace. Guaranteed amounts of L-Carnitine to promote increased fat metabolism. Healing Support for Overburdened Joints – Guaranteed amounts of glucosamine and chondroitin, to help replenish cartilage in aging and/or overburdened joints. Excellent digestibility scores. 

List Price: $ 19.99

Price: $ 17.99

Stronger Seniors® Chair Exercise Program – Developed by Anne Burnell, Continuing Education Provider for Older Adult Populations for the American Council on Exercise (ACE) and Faculty for The National Council on Aging.

Stronger Seniors® Chair Exercise Program – Developed by Anne Burnell, Continuing Education Provider for Older Adult Populations for the American Council on Exercise (ACE) and Faculty for The National Council on Aging.

  • Special 2-DVD set
  • Developed by Certified Instructor and Faculty with the American Council on Exercise
  • Improve Quallity of of Life
  • Reduce Chance of Chronic Illness
  • Live Longer Live Stronger

The Stronger Seniors Workout Program is designed by Certified Fitness Instructor Anne Pringle Burnell to help seniors develop strength and to enhance the ability to function in daily life. These two fitness DVDs work together to improve your ability to be stable and balanced, to stay mobile, to go up and down stairs, to squat and pick something up, and to play with your grandchildren!

List Price: $ 29.95

Price: $ 21.95